Jacob K. Javits Convention Center • Target Move-In: Thu, Feb 18, 2027 (8:00 AM – 4:30 PM Targeted) • Attendance: 30,000+
Jacob K. Javits Convention Center 12th Ave Marshalling Yard • Freeman Toy Fair Schedule
Produced by The Toy Association. The #1 flagship toy convention in the Western Hemisphere where Target, Walmart, Amazon, Barnes & Noble, and specialty toy stores place annual orders for teddy bears, plush, dolls, action figures, and games.
The NXT Base 10x10
The NXT Pro 10x20
The NXT Island 20x20
Pairs The NXT PopUp Plus 10x20 with a 33"×81" Deluxe Retractable Stand, 6ft Box-Fitted Dye-Sub Table Cover, and dual C-Clamp LED Display Lights.
Auto-bundled for retail buyers at Toy Fair NY: pairs an 8ft LED backlit SEG lightbox pop-up with a 3ft SEG stand and branded hard-case podium.
Pairs The NXT Ultra 10x20 with our LED Backlit SEG Lightbox Display, Hard-Case Podium Counter Wrap, and 3ft SEG Stand for dominant visibility.
Exhibiting at Toy Fair NY 2027 (Jacob K. Javits Convention Center in New York, NY) typically costs ~$9,800 all-in for a 10x10 inline space, ~$18,565 for a 10x20 booth, and ~$33,170 for a 20x20 island exhibit. This includes raw floor space (~$54/sq ft), Freeman drayage (~$215/CWT) and 10A power (~$310), and an NXT Stage turnkey booth rental ($1,150–$5,200).
| Footprint | NXT Stage Turnkey Rental | Traditional Agency Rate | Est. Floor Space (Jacob K. Javits Convention Center) | Est. Freeman Drayage & 10A Power | Est. All-In Show Budget |
|---|---|---|---|---|---|
| 10' × 10' Inline Booth (10x10) | $1,150 | ~$5,400 (100 sq ft) | ~$1,600 | ~$9,800 | |
| 10' × 20' Wide Inline Booth (10x20) | $2,950 | ~$10,800 (200 sq ft) | ~$2,340 | ~$18,565 | |
| 20' × 20' Island Booth (20x20) | $5,200 | ~$21,600 (400 sq ft) | ~$3,295 | ~$33,170 |
Looking for Toy Fair NY New York booth rentals or custom exhibit fabrication for Toy Fair New York (The Toy Association Flagship Toy, Plush & Play Trade Show) 2027? NXT Stage engineers lightweight 8'×4' modular structural insulated panel (SIP) walls (~32 lbs per panel) and tension-fabric frames that slash Freeman material handling costs (~$215/CWT) at Jacob K. Javits Convention Center.
Exhibiting at Toy Fair NY 2027 (Jacob K. Javits Convention Center in New York, NY) typically costs ~$9,800 all-in for a 10x10 inline space, ~$18,565 for a 10x20 booth, and ~$33,170 for a 20x20 island exhibit. This includes raw floor space (~$54/sq ft), Freeman drayage (~$215/CWT) and 10A power (~$310), and an NXT Stage turnkey booth rental ($1,150–$5,200).
Official show dates for Toy Fair New York (The Toy Association Flagship Toy, Plush & Play Trade Show) are Feb 20–23, 2027. Targeted exhibitor move-in begins Thu, Feb 18, 2027 (8:00 AM – 4:30 PM Targeted), and the Freeman advance warehouse receiving window is Jan 20 – Feb 11, 2027. Jacob K. Javits Convention Center 12th Ave Marshalling Yard • Freeman Toy Fair Schedule
Key exhibit zones at Toy Fair NY (Jacob K. Javits Convention Center) include: Javits Level 3 — Plush, Dolls, Preschool & Stuffed Animals Zone (10x10, 10x20, 20x20, Prime Main Aisle); Javits Launch Pad — First-Time Toy & Game Exhibitors (10x10, 10x20, High-Growth Zone). Turnkey solid-wall shelving booths shipped and installed at Javits by NXT Stage.
Yes. NXT Stage serves as a full-service Toy Fair NY New York booth builder and turnkey rental provider, offering flat-rate 10x10 ($1,150), 10x20 ($2,950), and 20x20 ($5,200) packages alongside custom 20x20–50x50+ architectural 8'×4' SIP wall fabrication, NFPA-701 graphics, and EAC I&D labor at Jacob K. Javits Convention Center.
Toy Fair New York (The Toy Association Flagship Toy, Plush & Play Trade Show) draws 30,000+ attendees (87% decision-makers) and 1,000+ exhibitors across Toys, Plush & Teddy Bears, Games, Puzzles & Youth Entertainment, Specialty Gift & Licensing. Produced by The Toy Association. The #1 flagship toy convention in the Western Hemisphere where Target, Walmart, Amazon, Barnes & Noble, and specialty toy stores place annual orders for teddy bears, plush, dolls, action figures, and games. Ideal product fit: Teddy bears, plush toys, stuffed animals, dolls, action figures, board games, puzzles, kids gifts, and licensed collectibles.
